The story behind Day
We still maintain today what Alfred Day began in 1935: the tradition of processing exclusive materials of the highest quality into fashion with class and style.
The focus is on the love for craftsmanship, for the special and unique. We find this passion in small ateliers that pay attention to details and are totally dedicated to fashion.
Day is an established, traditional family business. In 1935, Jacquet employee Alfred Day acquired the company and has traded under the Alfred Day name ever since. For 75 years, across generations, the fashion house remained in the Day family.